IN India Master's Degree
Revenue Management
Price, forecast and fill inventory that expires every single night.
What the course covers
8 modules, 32 topics. Open any one to see what sits inside it.
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- 1.1 Perishable inventory and fixed capacity
- 1.2 The core question: which booking to accept
- 1.3 The same discipline across hotels, airlines and beyond
- 1.4 Where the function sits in an organisation
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- 2.1 Segmenting by willingness to pay
- 2.2 Booking curves and lead time
- 2.3 Seasonality, events and patterns
- 2.4 Unconstrained demand, and business you turned away
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- 3.1 Building a forecast from history
- 3.2 Adjusting for events and disruption
- 3.3 Forecast accuracy, and how to measure it
- 3.4 Forecasting at segment level
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- 4.1 Rate structures and fences
- 4.2 Dynamic pricing
- 4.3 Price elasticity, and testing it
- 4.4 Rate parity and distribution constraints
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- 5.1 Length of stay controls
- 5.2 Overbooking, done mathematically
- 5.3 Allocation across channels
- 5.4 Group and negotiated business
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- 6.1 Channels, and what each one costs
- 6.2 Commission, net rates and total cost of acquisition
- 6.3 Direct booking strategy
- 6.4 Metasearch and online travel agents
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- 7.1 The core revenue metrics
- 7.2 Market share and competitive benchmarking
- 7.3 Total revenue, beyond rooms or seats
- 7.4 Profitability against top line
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- 8.1 Revenue management systems and automation
- 8.2 Running the revenue meeting
- 8.3 Working with sales and marketing
- 8.4 Ethics, fairness, and how pricing is perceived
What you will be able to do
By the end of this course you will be able to explain and apply:
- Perishable inventory and fixed capacity
- Segmenting by willingness to pay
- Building a forecast from history
- Rate structures and fences
- Channels, and what each one costs
- Revenue management systems and automation
Why take it
Who it is for
Designed for
- Master's Degree students in India
- Studying: MHM, MBA Tourism & Hospitality, MBA Aviation Management
- Recent graduates strengthening a CV
- Anyone working in this field without a formal qualification
What you need
- No prior course needed
- A phone, tablet or computer
- About two hours in total
- Each of the five courses stands alone
Questions
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About two hours in total — eight modules of roughly fifteen minutes. You can do it in one sitting or spread it across a week. Your place is saved either way.
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No. There is no prerequisite course and no software to install. A phone, tablet or computer with an internet connection is enough.
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Yes. This course is placed at Master's Degree for India, and the content is written for that level. If you are at a different stage, change your level at the top of the page and the courses will change with it.
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A certificate for the course, carrying an ID that your college or an employer can check on our verification page. You keep access to the material afterwards.
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Yes — ₹450 for this course on its own, or ₹1,450 for all five in this set, which works out cheaper if you want more than one.
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There is a short quiz at the end of each module so you can check what stuck. It is not timed and you can retake it.
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Change your country using the picker at the top. Level names, degree names and prices all switch to that country, and the courses adjust to its education system.
Wording shown for India. Pick a different country at the top and the terms, currency and programme names change with it.