★★★★★
"The structure, the practice exams, the instructor — all top tier. Passed first try."
AS
Aarti SharmaSenior Project Manager · TCS
— The journey
Course Outline
What the programme covers, module by module.
Module 1: Introduction to Business Planning
- Purpose of a Business Plan
- Components of a Business Plan
- Business Planning Process
- Types of Business Plans
- Common Planning Mistakes
Module 2: Business Idea Development
- Identifying Business Opportunities
- Problem Identification
- Solution Development
- Value Proposition
- Business Concept Refinement
Module 3: Market Research
- Industry Analysis
- Target Market Identification
- Customer Research
- Competitor Analysis
- Market Trends
Module 4: Business Model Development
- Business Model Fundamentals
- Revenue Streams
- Cost Structure
- Customer Segments
- Distribution Channels
Module 5: Vision, Mission, and Goals
- Defining Vision
- Writing a Mission Statement
- Business Objectives
- Strategic Goals
- Success Metrics
Module 6: Products and Services
- Product Planning
- Service Design
- Product Lifecycle
- Unique Selling Proposition
- Value Delivery
Module 7: Marketing Strategy
- Marketing Fundamentals
- Branding
- Pricing Strategy
- Promotion Planning
- Customer Acquisition
Module 8: Sales Strategy
- Sales Planning
- Sales Channels
- Customer Relationship Management
- Sales Forecasting
- Revenue Planning
Module 9: Operations Planning
- Business Operations
- Process Mapping
- Resource Planning
- Supply Chain Basics
- Operational Efficiency
Module 10: Organizational Structure
- Business Roles
- Team Structure
- Leadership Responsibilities
- Human Resource Planning
- Organizational Design
Module 11: Financial Planning
- Startup Costs
- Operating Expenses
- Revenue Projections
- Cash Flow Planning
- Budget Preparation
Module 12: Break-Even and Profitability Analysis
- Break-Even Analysis
- Profit Margins
- Cost Analysis
- Financial Ratios
- Business Sustainability
Module 13: Funding Strategies
- Sources of Business Funding
- Bootstrapping
- Loans
- Investor Funding
- Financial Planning for Growth
Module 14: Risk Assessment
- Business Risks
- Market Risks
- Operational Risks
- Financial Risks
- Risk Mitigation Strategies
Module 15: Legal and Regulatory Considerations
- Business Registration
- Licenses and Permits
- Tax Basics
- Compliance Requirements
- Documentation
Module 16: Digital Business Planning
- Online Business Models
- E-commerce Planning
- Digital Marketing Integration
- Technology Requirements
- Digital Growth Strategies
Module 17: Business Growth Planning
- Expansion Strategies
- Diversification
- Scaling Operations
- Performance Monitoring
- Continuous Improvement
Module 18: Sustainability Planning
- Sustainable Business Practices
- Resource Optimization
- Social Responsibility
- Environmental Considerations
- Long-Term Planning
Module 19: Business Metrics and KPIs
- Performance Indicators
- Sales Metrics
- Financial Metrics
- Customer Metrics
- Operational Metrics
Module 20: Business Communication
- Business Writing
- Executive Summary
- Stakeholder Communication
- Presentation Skills
- Professional Documentation
Module 21: Reviewing and Improving a Business Plan
- Plan Evaluation
- Gap Analysis
- Updating Business Plans
- Continuous Review
- Best Practices
Module 22: Business Plan Development Project
- Business Idea Selection
- Market Analysis
- Financial Planning
- Complete Business Plan Preparation
- Final Presentation
— 01.2 · Is it right for you?
Who it's for & what's included
Pick a delivery method to see exactly who it suits and everything you receive.
Who it's for
Classroom
Best for learners who want face-to-face tuition and to network with peers in person.
What's included
Everything you get
- ✓ Live instructor on-site
- ✓ Printed workbook & materials
- ✓ Group exercises & case studies
Who it's for
Online Instructor-Led
Best for learners who want a live instructor and a fixed schedule, without the travel.
What's included
Everything you get
- ✓ Live instructor via video call
- ✓ Digital workbook & resources
- ✓ Session recordings
Who it's for
Self-Paced
Best for self-motivated learners who need maximum flexibility around work and life.
What's included
Everything you get
- ✓ On-demand video lessons
- ✓ Interactive quizzes
- ✓ 24/7 access on any device