★★★★★
"The structure, the practice exams, the instructor — all top tier. Passed first try."
AS
Aarti SharmaSenior Project Manager · TCS
— The journey
Course Outline
What the programme covers, module by module.
Module 2: AI Tools for Sales Professionals
- ChatGPT
- Microsoft Copilot
- Google Gemini
- Claude AI
- CRM AI features
- Tool comparison
Module 3: Prompt Engineering
- Prompt fundamentals
- Sales prompts
- Context management
- Prompt refinement
- Prompt templates
- Best practices
Module 4: AI for Lead Generation
- Prospect identification
- Lead qualification
- Customer profiling
- Market segmentation
- Buyer personas
- Sales pipeline building
Module 5: AI for Prospect Research
- Company research
- Decision-maker identification
- Industry analysis
- Competitor insights
- Customer intelligence
- Sales preparation
Module 6: AI Sales Communication
- Cold emails
- Follow-up emails
- Sales messaging
- LinkedIn outreach
- Sales scripts
- Personalized communication
Module 7: AI for Sales Presentations
- Pitch decks
- Product demonstrations
- Sales proposals
- Executive presentations
- Storytelling
- Value proposition development
Module 8: AI for Proposal & Quotation Creation
- Proposal drafting
- Pricing summaries
- Scope documentation
- Business quotations
- Client documentation
- Proposal optimization
Module 9: AI for CRM & Customer Management
- CRM updates
- Customer notes
- Meeting summaries
- Opportunity tracking
- Customer follow-ups
- Relationship management
Module 10: AI for Negotiation Support
- Objection handling
- Negotiation preparation
- Response suggestions
- Pricing discussions
- Deal strategy
- Closing techniques
Module 11: Sales Analytics & Forecasting
- Sales dashboards
- Revenue forecasting
- Pipeline analysis
- Performance metrics
- Trend analysis
- Business insights
Module 12: AI Workflow Automation
- Email automation
- Meeting scheduling
- Proposal automation
- CRM workflows
- Task automation
- Productivity optimization
Module 13: Customer Success & Retention
- Customer onboarding
- Renewal communication
- Upselling strategies
- Cross-selling ideas
- Customer engagement
- Relationship building
Module 14: Marketing & Sales Collaboration
- Campaign alignment
- Lead nurturing
- Content creation
- Sales enablement
- Customer journey
- Marketing insights
Module 15: AI Integration with Sales Tools
- Salesforce concepts
- HubSpot concepts
- Microsoft 365
- Google Workspace
- CRM integration
- Productivity platforms
Module 16: AI Ethics & Responsible Selling
- Responsible AI
- Customer privacy
- Ethical communication
- Compliance
- Data protection
- Trust building
Module 17: Real-World Sales Projects
- B2B sales
- B2C sales
- Enterprise sales
- Product launch
- Customer engagement
- Practical exercises
Module 18: AI Productivity Techniques
- Prompt libraries
- Sales templates
- Daily workflows
- Time-saving strategies
- Knowledge management
- Continuous improvement
Module 19: Emerging AI Sales Trends
- AI sales assistants
- Predictive selling
- Intelligent CRM
- AI agents
- Future technologies
- Industry trends
Module 20: AI Implementation Strategy
- AI adoption roadmap
- Change management
- Team enablement
- Sales transformation
- Performance measurement
- Continuous improvement
Module 21: Professional Sales Best Practices
- Sales documentation
- Customer experience
- Quality assurance
- Sales governance
- Industry standards
- Professional development
Module 22: Future-Ready Sales Leadership
- Digital selling
- AI leadership
- Revenue innovation
- Sales transformation
- Career growth
- Future workplace skills
— 01.2 · Is it right for you?
Who it's for & what's included
Pick a delivery method to see exactly who it suits and everything you receive.
Who it's for
Classroom
Best for learners who want face-to-face tuition and to network with peers in person.
What's included
Everything you get
- ✓ Live instructor on-site
- ✓ Printed workbook & materials
- ✓ Group exercises & case studies
Who it's for
Online Instructor-Led
Best for learners who want a live instructor and a fixed schedule, without the travel.
What's included
Everything you get
- ✓ Live instructor via video call
- ✓ Digital workbook & resources
- ✓ Session recordings
Who it's for
Self-Paced
Best for self-motivated learners who need maximum flexibility around work and life.
What's included
Everything you get
- ✓ On-demand video lessons
- ✓ Interactive quizzes
- ✓ 24/7 access on any device